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Technical SEO - Part 2: Understanding Site Performance

Website performance is an important aspect to consider for all website designers, developers, editors and owners. Not only does performance provide a better experience for your users—which leads to increased conversions—but it can also help with your organic SEO efforts and conversion rates.

Valitics Blog

Blue sponge

Absorbing Complexity

Tesler's Law is centered around the concept that every human-computer interaction (such as using a website) has an inherent amount of complexity that cannot be removed or hidden. That remaining complexity must be absorbed by someone, either the person who made the website or the person using the website. At a certain point, things cannot get any simpler, and the remaining complexities involved must fall on someone to deal with.