Web Analytics Specialist

Company Overview

Valitics is a growing web design, development and internet marketing company in Boise, Idaho. We specialize creating and turning our customers' websites into actionable, measurable resources for our clients. We prefer to establish long-term campaigns and goals with our clients and need a detail orientated and focused team to meet our lofty standards.

We hope that you fit in to our entertaining and rewarding work environment. This posting may not necessarily cover or contain a comprehensive list of activities, duties, or responsibilities that are a part of the job. Also, if you feel that you bring skills that differ or expand on what’s listed here, that’s great; let’s talk about it.

Job Summary

The Analytics Specialist ("Analyst") position is responsible for providing web analytics research, reporting and consultation, online marketing campaign planning and implementations and search engine optimization ("SEO") research and consultation. The Analyst reports to the executive management team.

The Analyst is responsible for the execution of all initial and ongoing online marketing projects.

Duties and Essential Job Functions

Web Analytics

  • Collaboratively plan and support web analytics technical implementation from project initiation through data validation
  • Build and facilitate web analytics reporting to meet data consumption needs
  • Provide ongoing support to engaged clients
  • Configure analytics / testing tools such as (but not limited to) Google Analytics, Website Optimizer, and other analysis / testing tools and deliver necessary information for implementation to the client services team

Online Marketing

  • Collaboratively plan and support all online marketing activities from planning through ongoing campaign management
  • Provide ongoing support to engaged clients
  • Configure analytics / advertising tools such as (but not limited to) Google Analytics, Google AdWords, Facebook and other analysis / advertising tools and deliver necessary information for implementation to the client services team

Reporting

  • Research and analyze client data and create reports
  • Schedule and lead client meetings to present and discuss the report
  • Document follow-up action items and follow up with the other teams for implementation

Client Communication

  • Communicate with clients on projects effectively and efficiently, as required
  • Work closely with the account manager(s) to accurately and succinctly outline the information required from clients

Teamwork

  • Work closely with the other teams to provide consistently excellent products and services
  • Meet regularly with other teams and account managers to discuss problems, solutions and timelines

We offer a competitive salary based on education and experience, generous vacation time, flexible hours, and a bright, spacious work environment in a historic downtown building. Valitics is an equal opportunity employer.